ROCKING VIBE BRAND FRIENDS
Introduce your brand to a community ready to love it.
We partner with a small number of brands our customers should know about, and introduce them in a beautiful, story-driven way.
Why Brand Friends exists
It starts with our customer.
Every Brand Friend begins with one question: is this a brand our community should know about? Something they would be excited to discover, eager to try, and genuinely better for having found.
When the answer is yes, we introduce you the way we would introduce a friend: personally, beautifully, and with intention.
We don't lend you our audience. We make an introduction.
Our community
Who you'll reach
DISCOVER
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COLLABORATE
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CELEBRATE
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How It Works
Apply. Tell us about your brand. If it's a fit for our community, we'll reach out.
Create the vision, together. Before anything is shot, we align with you on mood, palette and styling, so every post feels as natural on your feed as it does on ours. You're part of the creative from the start, and we handle the production.
Join forces. Ship us your featured product for the co-branded photoshoot, and provide a digital gift card for the winner, ideally matching the value of the product we feature ($100 minimum).
Launch together. Our collaboration giveaway post goes live on both grids. During giveaway week, both brands post on schedule and share stories to keep momentum high.
Celebrate and keep going. We co-announce the winner, and your visibility continues through our Instagram highlights, our newsletter, and the option to collaborate again.
The exchange
You bring the product. We bring the introduction.
Is it a fit?
Who we're looking for
Brands that are original, not mass-market.
Products that genuinely benefit our customer.
Quality you stand behind and we would proudly recommend.
Shared values: empowerment, individuality and meaningful storytelling.
Common questions
Brand Friends FAQ
No. Brand Friends is an exchange, never a paid placement. There is no fee to join.
Your featured product for a professional co-branded photoshoot, a digital gift card for the giveaway winner, the collaboration giveaway post on your grid, and your posts and stories during giveaway week.
You're welcome to have it shipped back at your cost. We recommend leaving it with us, though, so we can keep featuring your product in future content.
Yes, you're free to use them independently. The one requirement is the collaboration giveaway post: it appears on both our grids and stays on yours for at least the length of the giveaway.
One week. Both brands post on a shared schedule throughout giveaway week.
A digital gift card to your brand, ideally matching the value of the product we feature. Instead of receiving a single item chosen for them, the winner gets to explore your full collection and choose what they love. That's what real discovery looks like.
Not this year. We partner with one brand per category, so yours is the only brand in its space.
A note from Liana
I built ROCKING VIBE to help women feel confident in who they are. Brand Friends lets me do that in a new way, by introducing them to brands I believe will make their lives better.
If that's you, I'd love to meet you.
Liana Louzon / Founder, ROCKING VIBE
Applications are open
Ready to be introduced?
We review every application personally.